“Old School” Marketing Techniques are our Specialty (and they still work!)
According to surveys, many businesses are dissatisfied with their conversion rates, despite their best marketing efforts. As the modern foundation of most lead generation, digital marketing has its place for sure, but it still has limitations. Add an unforeseen, unprecedented business interruption, and it may be time to go “old school”!
Webster is a “Boston Top 25 Printer” (Boston Business Journal) that combines state-of-the-art pre-press and print technology with an 80+ year history of excellence. In these times of uncertainty, and with our trusted knowledge, we recommend seasoned marketers revisit the tried-and-true tricks that work, and we challenge newer marketers to put print marketing to the test with a little bit of data and our encouragement.
Signage, direct mail, pocket folders, sales sheets, flyers, and promotional items are a few examples of traditional marketing methods that aren’t going away anytime soon. Print media has always been a reliable way to generate revenue without breaking your budget.
During this difficult time, with so many people all over the world working from home, these methods may be the key to boosting your sales force or your internal communications. There has never been a better time to try some throwback marketing strategies, and lucky for you we can do it with our eyes closed!
If you would like more information about using these traditional marketing methods or would like a quote for any of our provided services and marketing materials, please contact us at firstname.lastname@example.org